Autoresponder Madness Review

I’ve been going through Autoresponder Madness over the last couple of days. It’s an email marketing course that I’ve read about on one of the blogs I’m following.

The course offered lots of insights, but once I was finished, I felt overwhelmed and the entire process still seemed quite complex. The result was procrastination on my part.

This really is only a short summary of ARM and a way to structure my learning in the simplest way possible.

The entire course it heavily built on the “Strategy Of Preeminence“.

It presumes the attitude that you look at everybody who you want to do business with, … and decide you’re not going to wait for money to change hands before you start contributing, guiding, counselling, advising and protecting them.

It other words, you’re offering real value without any strings attached. On your squeeze page, in your email newsletter and everywhere else. You don’t bribe people with bonuses to opt in to your email list, but rather offer relevant information that actually helps them and offer more value in the actual newsletter. You make them want to sign up.

It’s important to build a highly responsive, targeted list rather than simply a big one. The real value lies in the relationship to the customers, this is what makes them buy products over and over again.

Building a solid relationship is done by being very selective in the process of targeting customers. You decide beforehand which customers you want to take on-board.

Specifically, you…

  1. Select a market/niche you want to target.
  2. Create a customer avatar. (A fictional character that represent the type of customer you are serving.)
    * What does he want to achieve?
    * What are the roadblocks?
    * What can I offer to help him move closer to that end result?
    * What’s his core/biggest fear related to that end result?
  3. Find products, tools or services that help him move toward his end goal.
  4. Write newsletter content – at least a couple of emails that provide real value. Package it in the form of a story that connects one email with the next. A cliffhanger at the end builds anticipation for the next email.
  5. Create a squeeze page to capture leads. Again, offer amazing free value without asking for anything in return.

This is the entire system and it pretty much runs on autopilot.

In between the automated email series, it’s possible to promote a specific product by sending out a couple of broadcasts.  This is called “Product Launch Sequence” and typically consist of 3 emails in which the focus lies on the product’s benefits to the customer and the actual product is only disclosed in the final email.

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  • If I offer a bonus on my squeeze page with nothing else, it’s like a bribe and most people will use a fake email to get the bonus.
  • Opt-In confirmation should be turned off in the AWeber settings.
  • Segmenting subscribers is necessary to make the emails even more targeted. This can be done based on activity. (For example, all customers that purchase product A will automatically be added to a new email list.)
  • Ideally, it would go like this: Traffic -> Customers -> Raving Fans.

Vegan Protein Bombs

As a fitness enthusiast, getting my protein intake right is my top priority. The idea of switching to a fully Vegan (and ideally organic) diet didn’t seem feasible. I thought it would be a hassle to get enough protein and organic foods would blow my budget for sure.

That was before I did my research and really started to look at the options. To my surprise, I found out that there’s actual protein bombs (like lentils) that are cheap, organic and – let’s consider this one – easy to prepare. At $2.5 for half a kilo, I get enough protein for an entire day (as much as ~140g from that source alone) and only spend about 15 minutes in the kitchen.

I have made the switch to a Vegan diet and am now eating the same macros (protein, carbohydrates, fats) as I did before, yet at the same time was able cut my grocery bill by more than 70%. The only real challenge I see here is if you’re looking for Vegan sources that contain protein only – without significant amounts of carbohydrates and/or fats. No worries though, I’ve found solutions for that as well.

Just keep in mind that most Vegan protein sources come with either a significant amount of carbohydrates and/or fats. I’ve tried my best to compile a list of some of the healthiest, yet cheapest organic protein sources for a Vegan diet.

The following foods are listed in descending order based on their protein content. The [C] and [F] indicates that this food also contains significant amounts of carbohydrates or fat.

Here we go…

[F] Peanuts – 30.2% Protein

[C] Red Lentils – 27.2% Protein

[C] Yellow Lentils – 27% Protein

[C] Mountain Lentils – 25.4% Protein

[C] Beluga Lentils – 23.4% Protein

[F] Almonds – 22.9% Protein

[F] Cashew Nut – 20.6% Protein

[C] Chickpeas – 18.6% Protein

[F] Brazil Nuts – 17.3% Protein

[C] Amaranth – 15.8% Protein

[C] Rolled Oats – 13% Protein

[C] Quinoa – 12.2% Protein

[C] Quinoa Red – 12.1% Protein

[C] Basmati Rice – 9.8% Protein

On rest days – where I don’t work out – I still want to keep protein intake high, but limit my carbs as much as possible. As noted earlier, this poses a problem. I’ve decided to give a Vegan protein blend a try for now, at least until I’ve found a better alternative.

Bucharest Experience, Romanian Women

At first sight, Romania doesn’t look particularly interesting. What can you really expect from an Eastern European country – other than gorgeous women and low costs of living? Not much, but it was enough evidence to take a chance.

I’ve had no connection to or prior knowledge of this place. Before actually considering to go there, quite frankly, Romania didn’t even show up on the radar of “things-that-matter-to-me”.

In fact, most of what I’ve known about Romania(ns) was no different to what I see on the streets every day: gypsies, homeless people and various types of criminals.

I found myself wondering, “Do these people actually beg in their home countries as well?” Not to the extend that I noticed.

Anyway, since I’ve already set the goal of going on an adventure trip in 2014, I decided to join a group of guys for a 5 day training program in Bucharest. The mansion we’ve rented was pretty decent for local standards. Best thing about it was the location – less then 5 minutes away from the city center and club scene.

Right when I arrived at the airport and took the bus to the center, I felt like being in Latin America. I’ve never been, but I thought this is what it must look like. A very distinct look – Third World country combined with hot ass climate. Yes, even September was almost unbearable.

Most of the places you get to see as tourist are decent (Western standard), but the rest – holy cow! A run down communist place par excellence. Don’t get me wrong, this is only a run-down place if you’re used to Western standards.

Going there to chase women makes perfect sense – quality- and quantity-wise. Bucharest is leaps ahead of any other major city I’ve been to. Lots of young girls with inflated lips – and boobs. Most of them still look very natural, but I am asking myself how they’re able to afford this, given that most women in Central Europe can’t even afford tuning their body in such a way.

On the second night, I met this super cool dude from Las Vegas. Probably not the most attractive guy, but with a superb carefree attitude. He really exuded indifference, yet still had a positive vibe, and approaching girls together was hell’ a lot of fun. We would follow girls for miles, only to be declined in front of their hotel room.

When he left – to get a hooker – sometime early in the morning, I was still going strong chasing down girls by myself. Most people were going to work again, it must have been 7 am already. One conversation that stood out was with this innocent looking girl at the bus stop. I hadn’t even delivered my line yet and she was already giggling.

We ended up talking for a bit – in hindsight, I should’ve been a bit more physical right there – and I learned that she was a webcam girl just going home from work, thinks black dudes smell, yet still wants to fuck one of them, and, following in the line of many other local girls, also wants to get her titties done.

Costs of living a pretty low – even in a big city such as Bucharest. Groceries are about half the price and taxi fares are even lower. A 5 minute taxi ride doesn’t cost more than $1 – given the driver doesn’t try to rip you off. (Which has happened to me. Basically he pretended to not have change. I was 30+ minutes late on a date already, had no time to argue and ended up paying twice the amount.)

What probably surprised me the most was that nearly all of the girls I spoke to had very good English. I am talking about excellent English – occasionally even better than my own. I can’t really make a case for people outside the 20-30 age bracket, but would think English won’t get you very far there.

Why Not Just Get A Hooker?

This is going to be a highly controversial one. Radical opinion, so to speak.

Have you ever thought about the difference between being with a regular woman versus a working girl (aka hooker)?

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This is something I absolutely love: ponder about opposing opinions, whether they come from friends or I simply read them online.

For myself, what I am really getting from meeting regular girls is Thrill & Validation.

Thrill in that sense that you’re never sure if you’ll get her, how it will end. Oh, and validation, well … that the feeling, that little ego boost you get after sleeping with a new girl. Here’s what I realized though … I actually feel bad after sleeping with normal girls – at least sometimes.

Really, I am thinking to myself, “All that effort, just for that little time in bed? Man, what a waste of time!

Recently, I got intimate with a lovely girl here in Bangkok. It was super easy, super fast. All in all, I’d say less than 30 minutes from meeting to landing in bed.

She was a massage girl & told me that beforehand. No, I didn’t have to pay … but even worse: she slept over. The experience was nice, she was the hottest girl so far & before I would’ve never thought I’d end up in bed with her.

… but you know what, I also had opposing thoughts. Like, I could’ve just gone to her massage parlor, paid 1,500 Baht & gone about my business afterwards. 

Don’t get me wrong, of course it’s only natural & healthy to meet regular women, but at some point it’s worth considering a change.

For example, I know that meeting women always means time & effort – even if all goes as quickly as in the example I mentioned. And the only reason I can justify putting in that time & effort is if I keep her around for longer. That brings me to my point: ONS & quick hook ups are absolutely pointless.

… and for exactly those, hookers are the perfect alternative.

The most common objection I hear from people is saying, “It just doesn’t feel real when you pay for it“. That’s funny, I’ve only ever heard that from guys that have never tried hookers and to expand on that – it depends on what you’re paying for.

Of course, if you’re paying for a 10 minute BJ on a dirty street around the corner, it won’t feel “real” … but a regular encounter (e.g. pulling a freelancer, going to a massage place) will just be if not more fun than a regular girl.

There’s even a service becoming increasingly popular called “girlfriend sex” or GFS for short. Hey, what more could you ask for?

While you’re in the midst of passion & fucking her, you are not suddenly going to pause, think and tell yourself, “I really shouldn’t be enjoying this because I paid for it and it should feel good!” … of course not, you won’t even notice.

The first time I tried this kind of service, I paid $75 for half an hour. Quite a good deal in my opinion.

When Is Paying For Sex Worth The Investment?

Horniness Level 1000+. If there’s no girls you can call up or simply want to experience something else – then hookers are they way to go. The process is time-efficient and as simple as ordering Chinese food. You just go there, pick a girl, and bang her.

Variety / Fetish. Blonde, African American, Latina, Asian, Pornstar, MILF. The entire spectrum. Whatever you are looking for, I can guarantee you it’s available in the world of pay-sex. Depending on where you live, it can be next to impossible to have sex with some type of girl simply because of availability. Some of the hookers I’ve fucked were really hot – to the point where I haven’t ever seen anything comparable in my daily life.

Real World Experience. In my case, this was the main reason I went there the first couple of times. I haven’t had sex, but also saw no point in waiting any longer. The experiences were invaluable for later on when I had sex with actual girls.

It made the process so much more enjoyable and more importantly it helped me feel comfortable in these kinds of situations. I have to admit though that before I had my first hooker, I also struggled with the idea of doing it. Does it mean I am a loser if I pay for sex? Eventually I got over my ego and just did it. Nowadays, I totally enjoy it.

Porn / Masturbation Alternative. I am sure some guys will lynch me for this advice arguing that it will take away all the motivation. Here’s my take on it: I am not a fan of watching porn, nor masturbation.

Both can be – depending on your current life situation – very destructive habits. On the other hand, there’s no denying that we all have the need for intimacy and sex. So, why not get the real deal – actual human contact – instead of jerking off to online porn? To me it sounds like a way better alternative.

What’s The Point Of Pursuing Girls?

The main benefit of meeting, dating and sleeping with girls is that you’re saving a whole lot of money along the way. No, just kidding of course. You could actually argue that the opposite is the case if you convert the time it takes on average to sleep with a girl to money.

When you can have sex so easily, why would anyone still go through the struggle and hit up babes in clubs or on the streets? Two very powerful benefits: Meaning & Emotion.

The entire process of dating can be a challenge where you are dealing with all sorts of obstacles, emotional up’s and down’s and you’ll never know for sure if you’re going to seal the deal. That makes it exciting and a great catalyst for personal growth. You never know which girl you are going to get next.

When you’ve finally slept with a girl, you’re starting to interpret the situation. What does this mean? It probably means I am an attractive guy, I am desired, and so on. All that makes you feel good about yourself. Your self image goes up one point. No hooker in the world can provide this – it’s only through your own effort that you’ll reap these kinds of rewards.

Review – “The Art Of Thinking Clearly”

Yesterday, I was lying in bed listening to an interesting podcast about self development, when the guest was asked to list his top 3 books. Among them was “The Art Of Thinking Clearly“.

Because “thinking” is so relevant in daily life, I had to look up the title immediately and started reading the book only minutes later.

Sure, I found out that a lot of the thinking errors were not relevant to my current life situation so I skipped a lot of chapters, but there were some nuggets of wisdom in there. After all, it was well worth reading through and investing 2 hours of my time. What I was able to take out of it was the following.

The chapter that I liked the most was “Never Pay Your Lawyer by the Hour: Incentive Super-Response Tendency” – simply because I wasn’t fully aware of it and more importantly it is relevant in a variety of situations.

To control a rat infestation, French colonial rulers in Hanoi in the nineteenth century passed a law: For every dead rat handed in to the authorities, the catcher would receive a reward. Yes, many rats were destroyed, but many were also bred specially for this purpose.

This is something I wasn’t fully aware of to be honest. Sure, with salespeople it’s pretty obvious what their agenda is, but in other areas I never really gave it a second thought.

Here I am quoting another passage from the book to clearly highlight what I mean.

Imagine for a moment that, instead of demanding enemies’ riches, warriors and soldiers are charged by the hour. We would effectively be incentivizing them to take as long as possible, right? So why do we do just this with lawyers, architects, consultants, accountants, and driving instructors? My advice: Forget hourly rates and always negotiate a fixed price in advance.

Another important realization was that it’s perhaps as important to know what you don’t want as it is to know your goals. Defining that which you are not after can make life a whole lot easier and save a ton of time. Something I will put into practice in various areas of my life.

Adopt a life strategy similar to a corporate strategy: Write down what not to pursue in your life. In other words, make calculated decisions to disregard certain possibilities and when an option shows up, test it against your not-to-pursue list. It will not only keep you from trouble but also save you lots of thinking time… Most doors are not worth entering, even when the handle seems to turn so effortlessly.

The final thing I want to mention is not really something that I’ve learned, but rather a chapter that reinforced my current behaviour. I sold my TV years ago, haven’t watched news since then, don’t listen to the radio or read the newspaper. In hindsight probably a very smart choice – if you believe what the author of the book – Rolf Dobelli – has to say about this topic.

 … two centuries ago, we invented a toxic form of knowledge called ‘news’. News is to the mind what sugar is to the body: appetizing, easy to digest – and highly destructive in the long run.

Overall, I am happy that I picked up this book. I will probably read it again in the future when some of the other chapters have more relevancy.